beverageintelligence | undertheinfluence

Wild Spirit Wines of Africa | The Power of Purpose

“Here is our drinks list” is the ultimate WHAT in Hospitality. This can be a drop and run experience for waiters and Guests alike! “Here is the story behind our drinks list” can be the ultimate WHY behind a drinks menu, leading to interesting conversations and experiences, driven by purpose. We are proud partners with Hotel Hotels, in their Wild Spirit Wines of Africa program, where each glass of wine is poured with purpose, and story telling. The initiative was borne out of

New Bar101 course live on Beverageintelligence University

To compliment our focus on family owned, and truly handcrafted wines, we continue to curate our craft spirits range. Many craft spirits...

Under the Influence Training Philosophy and Services

See you on our Education Roadshow in Q2 2025. We are out and about visiting 15 countries in Africa. Please contact us if you want to find...

Meet Fundi, the new Beverageintelligence AI Tutor

Rolling out in September 2025 to Level 1,2 and 3 learners, and to our customers on their Beverageintelligence list management portal. At Under the Influence we've continuously evolved our Beverageintelligence training program to ensure it meets the dynamic needs of our learners and the hospitality industry. While our foundational beliefs in building staff confidence and skills, fostering unique cultures, and enhancing communication remain strong, we're thrilled to introduce