BETTER BEVERAGES

FOR AFRICA

A fresh approach to
beverage distribution in Africa
 

THE STANDARD IN BEVERAGES IN AFRICA

Under the Influence was founded with the mission of bringing better beverages into Africa, from independent winemakers and distillers, direct to our customers.

We operate directly into 25 African countries and have regional offices and warehouses in Stellenbosch (South Africa), Lusaka (Zambia) and Nairobi (Kenya), along with Partner offices in major centres.

We source wine and spirits products directly from the top producers in South Africa and abroad. Through our unique set of services, we ensure our clients can maximise their returns on their beverage offering, whilst offering the ultimate Guest experience. 

 

Our services are encompassed in a system called BeverageIntelligence.

 
 
KENYA
WE OPERATE IN
25 COUNTRIES IN AFRICA
WE OPERATE IN
25 COUNTRIES IN AFRICA
ZAMBIA
SOUTH AFRICA
AS WELL AS

Angola, Botswana, Chad, Djibouti, Ethiopia, Ghana, Madagascar, Mauritius, Mozambique, Namibia, Nigeria, Rwanda, Seychelles, Tanzania, Swaziland, Uganda, Malawi, South Sudan, Ivory Coast, Tanzania, Zanzibar and Zimbabwe

SOUTH AFRICA

Warehouse - 8A Chardonnay Street, Saxenburg Park, Cape Town

Sales office - Unit 6, Planet Art, 32 Jamieson St,
Cape Town

+27 (0)21 905 0401

ZAMBIA

Leopards Hill Office Park, Subdivision B of Plot 2179/M, Leopards Hill Road, Lusaka, Zambia

+260 (0)96 187 6561

KENYA

1st Freight Lane,
Cargo Village,
Mechanized Complex,
Jomo Kenyatta
International Airport

 

+254 (0)74 379 5276

HOW WE DO IT

We believe that our work does not end when our customers receive their beverages from us, in fact, this is when it begins

1

We listen

We go through a list vision mapping process – to better understand your values, stories, purpose, commercial objectives and your guest / customer profile

2

Authentic brands

We carefully match your list vision and stories and objectives to authentic brands from South Africa and abroad

3

Direct sales

We source over 500 brands directly and ship directly, eliminating the multiple middle men so common in beverage trade in Africa

4

Beverage Intelligence

We offer complimentary training and wine list support via our Beverage Intelligence training and list management offering. 

 
 

SOME OF OUR CUSTOMERS

African Bush Camps
“They are a group of dynamic, innovative and energetic people who aim to please. The level of professionalism which they operate at is exemplary.”

Charles Van RensburgBusiness Manager - Wilderness Safaris

CONTACT US

     +27 (0)87 802 0735        info@undertheinfluence.co.za

 

Please contact us so we can make your offering Under the Influence of quality beverages, and activate our bespoke list management and training services via BeverageIntelligence.

Success! Message received.

 
"As a supplier, they provide a service that is unequalled by any other I have had dealings with, not only from a pricing point of view but also with logistics, support and training."

Nicholas SolomonGeneral Manager North Island

Under the Influence excels in selecting wine for our wine list, negotiations with estates on quantities and price and training our lodge staff. Always fast responses when we have a request. Up to date on what is trending i.e. Gins etc.

Roelene Beumer - andBeyond